How To Become An Art Director In South Africa & Subjects Needed

Filed in Article by on May 5, 2021 • 0 Comments

Are you looking for a way to become an Art Director in South Africa and you don’t know the subjects needed or even universities in South Africa where you can undergo the course? If yes, then this informative article is for you. You will be given detailed information about how to become an Art Director in South Africa, Universities and Subjects Needed.

What Does An Art Director Do?

Art directors are responsible for the visual style and images in magazines, newspapers, websites, and other printed and digital media. They create the overall design and direct others who develop artwork or layouts.

Art directors create artwork to communicate feelings, thoughts, or ideas using a variety of methods such as illustration, and a wide range of materials such as computers, watercolours and pencils.

Often working in fields like publishing and advertising, art directors are in charge of the overall visual direction of a project or publication. They decide the best way to present a visual concept, ensuring it is appealing, eye-catching and organised.

The design, layout, production, artwork and photographs are all responsibilities of art directors and, in turn, they may be in charge of others working on copywriting, design, artwork and layout. Many art directors work in offices of publishing companies, design firms and advertising agencies, whereas others prefer to be self-employed.

What Qualifications Do I Need?

A graphic design or fine arts diploma or degree is usually required for art directors. Many degree programmes also include computer requirements, as knowledge of visual display software and computer graphics programmes are essential to many art directors in their careers.

A National Senior Certificate that meets the requirements for a diploma or degree course is a prerequisite for many courses. Art directors usually start their careers at entry level as designers or artists, gaining years of work experience before moving up the ranks towards becoming an art director.

What Subjects Do I Need?

Contact each institution for their specific requirements, but these subjects are recommended:

  • Visual Arts
  • Computer Applications Technology
  • Information Technology
  • Graphic Design

Where Can I Study?

University of the Witwatersrand

University of Johannesburg

University of Pretoria

University of Stellenbosch

Cape Peninsula University of Technology

Tshwane University of Technology

Nelson Mandela Metropolitan University

Stellenbosch Academy of Design and Photography

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